Tan Kylyn and Tan Joey // Student

Tan Kylyn and Tan Joey
Image making
Dying to Live

Dying To Live is an integrated campaign initiated by HCA Hospice Care that strives to boost volunteerism rates in the hospice care sector by highlighting the benefits and progressive outcomes of living a fruitful life. Outreach through the media and events will share real-life anecdotes of existing volunteers and generate meaningful conversations about the taboo subject of death and dying. By recognising the present need to live purposefully, this project inspires the desire to perform meaningful acts and take the first step in social advocacy.